About me
Yijie ding
Hi, I’m Yijie — a UI/UX designer passionate about creating interactive, user-focused experiences.
With a strong foundation in visual design and expertise in UI/UX and interaction design, I craft engaging digital experiences through thoughtful interfaces, smooth animations, and responsive layouts.
what I can do for you
As a UI/UX designer, I craft user-focused experiences that are both functional and visually compelling.
1. ui/ux design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
2. Graphic Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Web Design
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Coding
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. ui/ux design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
2. Graphic Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Web Design
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Coding
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. ui/ux design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
2. Graphic Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Web Design
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Coding
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
Discover My Journey in Design
From curious creator to emerging UI/UX and interaction designer, my path has been shaped by a passion for crafting purposeful, user-centered digital experiences. Through two internships and multiple personal projects, I’ve honed my ability to blend storytelling, structure, and design into every interaction—always with the goal of creating work that is both functional and engaging.
UI/UX Intern
KuCoin
2025 Jul - Present
UI/UX Intern
KuCoin
2025 Jul - Present
UI/UX Intern
KuCoin
2025 Jul - Present
UI/UX Intern
Microsoft (China)
2023 Apr - 2023 May
UI/UX Intern
Microsoft (China)
2023 Apr - 2023 May
UI/UX Intern
Microsoft (China)
2023 Apr - 2023 May
My Tech Stack
I build with intention — using Framer for fast, interactive web design, Figma for clean and intuitive interfaces, and Notion for organized, streamlined content. Each tool shapes how I think and design.
Framer
My creative playground for building interactive and responsive websites—fast, flexible, and no code.
Framer
My creative playground for building interactive and responsive websites—fast, flexible, and no code.
Figma
Where I connect, share insights, and grow within the design and Framer community.
Figma
Where I connect, share insights, and grow within the design and Framer community.
Notion
My workspace for clarity—where I map out ideas, track progress, and keep every detail connected.
Notion
My workspace for clarity—where I map out ideas, track progress, and keep every detail connected.
Spline
My tool for bringing 3D visuals into the web—perfect for adding playful, interactive depth to projects.
Spline
My tool for bringing 3D visuals into the web—perfect for adding playful, interactive depth to projects.
After Effects
My motion lab—where visuals gain energy through smooth transitions, dynamic effects, and cinematic storytelling.
After Effects
My motion lab—where visuals gain energy through smooth transitions, dynamic effects, and cinematic storytelling.
Design with Strategy and Creativity
My process blends strategy and creativity to solve complex problems, design intuitive experiences, and deliver interfaces that engage users while communicating the core message.
01.
Research & Strategy
In this phase, I focus on understanding the product, users, and project objectives. Through research and strategic planning, I define a clear roadmap that ensures every design decision supports the overall user experience and project goals.
01.
Research & Strategy
In this phase, I focus on understanding the product, users, and project objectives. Through research and strategic planning, I define a clear roadmap that ensures every design decision supports the overall user experience and project goals.
01.
Research & Strategy
In this phase, I focus on understanding the product, users, and project objectives. Through research and strategic planning, I define a clear roadmap that ensures every design decision supports the overall user experience and project goals.
02.
Concept & Ideation
In this phase, I explore and refine creative concepts that align with the project vision. Ideas are translated into initial sketches and wireframes, establishing a clear foundation for both design direction and interactive functionality.
02.
Concept & Ideation
In this phase, I explore and refine creative concepts that align with the project vision. Ideas are translated into initial sketches and wireframes, establishing a clear foundation for both design direction and interactive functionality.
02.
Concept & Ideation
In this phase, I explore and refine creative concepts that align with the project vision. Ideas are translated into initial sketches and wireframes, establishing a clear foundation for both design direction and interactive functionality.
03.
Design & Prototype
In this phase, I transform wireframes into high-fidelity designs, incorporating visual style, branding, and interactive elements. Prototypes are created to simulate real user interactions, enabling feedback and refinement before development begins.
03.
Design & Prototype
In this phase, I transform wireframes into high-fidelity designs, incorporating visual style, branding, and interactive elements. Prototypes are created to simulate real user interactions, enabling feedback and refinement before development begins.
03.
Design & Prototype
In this phase, I transform wireframes into high-fidelity designs, incorporating visual style, branding, and interactive elements. Prototypes are created to simulate real user interactions, enabling feedback and refinement before development begins.
04.
Testing & Iteration
Here, I conduct usability testing to gather insights on how users interact with the design. Based on feedback, I refine layouts, improve interactions, and ensure accessibility—resulting in a more intuitive and polished user experience.
04.
Testing & Iteration
Here, I conduct usability testing to gather insights on how users interact with the design. Based on feedback, I refine layouts, improve interactions, and ensure accessibility—resulting in a more intuitive and polished user experience.
04.
Testing & Iteration
Here, I conduct usability testing to gather insights on how users interact with the design. Based on feedback, I refine layouts, improve interactions, and ensure accessibility—resulting in a more intuitive and polished user experience.
05.
Delivery & Launch
At this stage, I prepare final assets and specifications for development, ensuring a smooth handoff. I also collaborate during implementation and monitor the launch to confirm the design meets its intended goals.
05.
Delivery & Launch
At this stage, I prepare final assets and specifications for development, ensuring a smooth handoff. I also collaborate during implementation and monitor the launch to confirm the design meets its intended goals.
05.
Delivery & Launch
At this stage, I prepare final assets and specifications for development, ensuring a smooth handoff. I also collaborate during implementation and monitor the launch to confirm the design meets its intended goals.
About me
Yijie ding
Hi, I’m Yijie — a UI/UX designer passionate about creating interactive, user-focused experiences.
With a strong foundation in visual design and expertise in UI/UX and interaction design, I craft engaging digital experiences through thoughtful interfaces, smooth animations, and responsive layouts.
what I can do for you
As a UI/UX designer, I craft user-focused experiences that are both functional and visually compelling.
1. ui/ux design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
2. Graphic Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Web Design
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Coding
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. ui/ux design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
2. Graphic Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Web Design
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Coding
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. ui/ux design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
2. Graphic Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Web Design
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Coding
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
Discover My Journey in Design
From curious creator to emerging UI/UX and interaction designer, my path has been shaped by a passion for crafting purposeful, user-centered digital experiences. Through two internships and multiple personal projects, I’ve honed my ability to blend storytelling, structure, and design into every interaction—always with the goal of creating work that is both functional and engaging.
UI/UX Intern
KuCoin
2025 Jul - Present
UI/UX Intern
KuCoin
2025 Jul - Present
UI/UX Intern
KuCoin
2025 Jul - Present
UI/UX Intern
Microsoft (China)
2023 Apr - 2023 May
UI/UX Intern
Microsoft (China)
2023 Apr - 2023 May
UI/UX Intern
Microsoft (China)
2023 Apr - 2023 May
My Tech Stack
I build with intention — using Framer for fast, interactive web design, Figma for clean and intuitive interfaces, and Notion for organized, streamlined content. Each tool shapes how I think and design.
Framer
My creative playground for building interactive and responsive websites—fast, flexible, and no code.
Framer
My creative playground for building interactive and responsive websites—fast, flexible, and no code.
Figma
Where I connect, share insights, and grow within the design and Framer community.
Figma
Where I connect, share insights, and grow within the design and Framer community.
Notion
My workspace for clarity—where I map out ideas, track progress, and keep every detail connected.
Notion
My workspace for clarity—where I map out ideas, track progress, and keep every detail connected.
Spline
My tool for bringing 3D visuals into the web—perfect for adding playful, interactive depth to projects.
Spline
My tool for bringing 3D visuals into the web—perfect for adding playful, interactive depth to projects.
After Effects
My motion lab—where visuals gain energy through smooth transitions, dynamic effects, and cinematic storytelling.
After Effects
My motion lab—where visuals gain energy through smooth transitions, dynamic effects, and cinematic storytelling.
Design with Strategy and Creativity
My process blends strategy and creativity to solve complex problems, design intuitive experiences, and deliver interfaces that engage users while communicating the core message.
01.
Research & Strategy
In this phase, I focus on understanding the product, users, and project objectives. Through research and strategic planning, I define a clear roadmap that ensures every design decision supports the overall user experience and project goals.
01.
Research & Strategy
In this phase, I focus on understanding the product, users, and project objectives. Through research and strategic planning, I define a clear roadmap that ensures every design decision supports the overall user experience and project goals.
01.
Research & Strategy
In this phase, I focus on understanding the product, users, and project objectives. Through research and strategic planning, I define a clear roadmap that ensures every design decision supports the overall user experience and project goals.
02.
Concept & Ideation
In this phase, I explore and refine creative concepts that align with the project vision. Ideas are translated into initial sketches and wireframes, establishing a clear foundation for both design direction and interactive functionality.
02.
Concept & Ideation
In this phase, I explore and refine creative concepts that align with the project vision. Ideas are translated into initial sketches and wireframes, establishing a clear foundation for both design direction and interactive functionality.
02.
Concept & Ideation
In this phase, I explore and refine creative concepts that align with the project vision. Ideas are translated into initial sketches and wireframes, establishing a clear foundation for both design direction and interactive functionality.
03.
Design & Prototype
In this phase, I transform wireframes into high-fidelity designs, incorporating visual style, branding, and interactive elements. Prototypes are created to simulate real user interactions, enabling feedback and refinement before development begins.
03.
Design & Prototype
In this phase, I transform wireframes into high-fidelity designs, incorporating visual style, branding, and interactive elements. Prototypes are created to simulate real user interactions, enabling feedback and refinement before development begins.
03.
Design & Prototype
In this phase, I transform wireframes into high-fidelity designs, incorporating visual style, branding, and interactive elements. Prototypes are created to simulate real user interactions, enabling feedback and refinement before development begins.
04.
Testing & Iteration
Here, I conduct usability testing to gather insights on how users interact with the design. Based on feedback, I refine layouts, improve interactions, and ensure accessibility—resulting in a more intuitive and polished user experience.
04.
Testing & Iteration
Here, I conduct usability testing to gather insights on how users interact with the design. Based on feedback, I refine layouts, improve interactions, and ensure accessibility—resulting in a more intuitive and polished user experience.
04.
Testing & Iteration
Here, I conduct usability testing to gather insights on how users interact with the design. Based on feedback, I refine layouts, improve interactions, and ensure accessibility—resulting in a more intuitive and polished user experience.
05.
Delivery & Launch
At this stage, I prepare final assets and specifications for development, ensuring a smooth handoff. I also collaborate during implementation and monitor the launch to confirm the design meets its intended goals.
05.
Delivery & Launch
At this stage, I prepare final assets and specifications for development, ensuring a smooth handoff. I also collaborate during implementation and monitor the launch to confirm the design meets its intended goals.
05.
Delivery & Launch
At this stage, I prepare final assets and specifications for development, ensuring a smooth handoff. I also collaborate during implementation and monitor the launch to confirm the design meets its intended goals.
About me
Yijie ding
Hi, I’m Yijie — a UI/UX designer passionate about creating interactive, user-focused experiences.
With a strong foundation in visual design and expertise in UI/UX and interaction design, I craft engaging digital experiences through thoughtful interfaces, smooth animations, and responsive layouts.
what I can do for you
As a UI/UX designer, I craft user-focused experiences that are both functional and visually compelling.
1. ui/ux design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
2. Graphic Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Web Design
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Coding
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. ui/ux design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
2. Graphic Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Web Design
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Coding
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. ui/ux design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
2. Graphic Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Web Design
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Coding
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
Discover My Journey in Design
From curious creator to emerging UI/UX and interaction designer, my path has been shaped by a passion for crafting purposeful, user-centered digital experiences. Through two internships and multiple personal projects, I’ve honed my ability to blend storytelling, structure, and design into every interaction—always with the goal of creating work that is both functional and engaging.
UI/UX Intern
KuCoin
2025 Jul - Present
UI/UX Intern
KuCoin
2025 Jul - Present
UI/UX Intern
KuCoin
2025 Jul - Present
UI/UX Intern
Microsoft (China)
2023 Apr - 2023 May
UI/UX Intern
Microsoft (China)
2023 Apr - 2023 May
UI/UX Intern
Microsoft (China)
2023 Apr - 2023 May
My Tech Stack
I build with intention — using Framer for fast, interactive web design, Figma for clean and intuitive interfaces, and Notion for organized, streamlined content. Each tool shapes how I think and design.
Framer
My creative playground for building interactive and responsive websites—fast, flexible, and no code.
Framer
My creative playground for building interactive and responsive websites—fast, flexible, and no code.
Figma
Where I connect, share insights, and grow within the design and Framer community.
Figma
Where I connect, share insights, and grow within the design and Framer community.
Notion
My workspace for clarity—where I map out ideas, track progress, and keep every detail connected.
Notion
My workspace for clarity—where I map out ideas, track progress, and keep every detail connected.
Spline
My tool for bringing 3D visuals into the web—perfect for adding playful, interactive depth to projects.
Spline
My tool for bringing 3D visuals into the web—perfect for adding playful, interactive depth to projects.
After Effects
My motion lab—where visuals gain energy through smooth transitions, dynamic effects, and cinematic storytelling.
After Effects
My motion lab—where visuals gain energy through smooth transitions, dynamic effects, and cinematic storytelling.
Design with Strategy and Creativity
My process blends strategy and creativity to solve complex problems, design intuitive experiences, and deliver interfaces that engage users while communicating the core message.
01.
Research & Strategy
In this phase, I focus on understanding the product, users, and project objectives. Through research and strategic planning, I define a clear roadmap that ensures every design decision supports the overall user experience and project goals.
01.
Research & Strategy
In this phase, I focus on understanding the product, users, and project objectives. Through research and strategic planning, I define a clear roadmap that ensures every design decision supports the overall user experience and project goals.
01.
Research & Strategy
In this phase, I focus on understanding the product, users, and project objectives. Through research and strategic planning, I define a clear roadmap that ensures every design decision supports the overall user experience and project goals.
02.
Concept & Ideation
In this phase, I explore and refine creative concepts that align with the project vision. Ideas are translated into initial sketches and wireframes, establishing a clear foundation for both design direction and interactive functionality.
02.
Concept & Ideation
In this phase, I explore and refine creative concepts that align with the project vision. Ideas are translated into initial sketches and wireframes, establishing a clear foundation for both design direction and interactive functionality.
02.
Concept & Ideation
In this phase, I explore and refine creative concepts that align with the project vision. Ideas are translated into initial sketches and wireframes, establishing a clear foundation for both design direction and interactive functionality.
03.
Design & Prototype
In this phase, I transform wireframes into high-fidelity designs, incorporating visual style, branding, and interactive elements. Prototypes are created to simulate real user interactions, enabling feedback and refinement before development begins.
03.
Design & Prototype
In this phase, I transform wireframes into high-fidelity designs, incorporating visual style, branding, and interactive elements. Prototypes are created to simulate real user interactions, enabling feedback and refinement before development begins.
03.
Design & Prototype
In this phase, I transform wireframes into high-fidelity designs, incorporating visual style, branding, and interactive elements. Prototypes are created to simulate real user interactions, enabling feedback and refinement before development begins.
04.
Testing & Iteration
Here, I conduct usability testing to gather insights on how users interact with the design. Based on feedback, I refine layouts, improve interactions, and ensure accessibility—resulting in a more intuitive and polished user experience.
04.
Testing & Iteration
Here, I conduct usability testing to gather insights on how users interact with the design. Based on feedback, I refine layouts, improve interactions, and ensure accessibility—resulting in a more intuitive and polished user experience.
04.
Testing & Iteration
Here, I conduct usability testing to gather insights on how users interact with the design. Based on feedback, I refine layouts, improve interactions, and ensure accessibility—resulting in a more intuitive and polished user experience.
05.
Delivery & Launch
At this stage, I prepare final assets and specifications for development, ensuring a smooth handoff. I also collaborate during implementation and monitor the launch to confirm the design meets its intended goals.
05.
Delivery & Launch
At this stage, I prepare final assets and specifications for development, ensuring a smooth handoff. I also collaborate during implementation and monitor the launch to confirm the design meets its intended goals.
05.
Delivery & Launch
At this stage, I prepare final assets and specifications for development, ensuring a smooth handoff. I also collaborate during implementation and monitor the launch to confirm the design meets its intended goals.